Netflix witnessed how its subscribers devoured TV series they streamed at a rate of 5-6 episodes at a time. They saw the future of TV.
Congrats to JH Public Art, Brian brush, and the JH library on the completion of Filament Mind.
El Plato Supreme, Seth Rogen, Paul Rudd & Bob Odenkirk Star in Samsung’s Super Bowl Ad
This is going to resonate most with marketers who have to wrestle with trademark and sponsorship rights issues in their campaigns. Not sure general public is going to get is as much.
Reblogged from Laughing Squid Links
Super interesting brand expansion ideas. How far can they take it?
Volkswagen Debuts Get Happy Super Bowl Ad, Features Music by Jimmy Cliff
Yeah. Jimmy Cliff’s voice stars in Volkswagen Super Bowl ad.
Reblogged from Laughing Squid Links
Living large in Bozeman.
My job is to convince large corporations to spend hundreds of thousands of dollars producing ideas I thought of while pooping.
“Married people who like Prostitutes … these people’s spouses”
The near-future awesomeness of Facebook’s new Graph Search.
Reblogged from Actual Facebook Graph Searches
Is your focus on the core customer holding back your brand?
For anyone at Outdoor Retailer trade show, MercuryCSC Jeff Welch is leading a seminar on the risks associated with (mis)aligning your brand with the core customer. Friday, Noon, at the Marriott.
For those not attending, we’ll be live-streaming the event here and on Mercury’s Facebook page.
Joining Jeff will be Orvis Product Development Specialist Steve Hemkens, ExOfficio General Manager Steve Bendzak, and NOLS Director of Admissions and Marketing Bruce Palmer.
They will discuss their brands’ struggles and successes balancing very enthusiastic core audiences and efforts to expand into other markets.
Also, former Patagonia and Prana executive Rich Hill will resurface to discuss his new venture, Ticla, and how he is taking advantage of a clean slate to position the brand to the most broad audience possible.
See you there.
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Beyond Adventure Journal
You will like this sweet new Tumblr: Beyond Adventure Journal. Promise.
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Animated stills from Mogwai’s “How to Be a Werewolf (In Thirty Century Man)”...
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My Citi Bike membership package arrived. on Flickr.
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“I hear that Saul [Bellow] is in poor shape again, attacking what he calls the American...”
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(credit: MASH SF)
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Marina Abramovic meets Ulay
“Marina Abramovic and Ulay started an intense... -
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